August 24, 2023
Getting to know your ideal customer
Knowing your ideal customer is key to successful marketing. Knowing them better than they know themselves is where the magic is. Here's how to...
August 15, 2023
Simplifying your marketing
For many small businesses, marketing can be totally overwhelming. In this episode, Mel from Focus and Flourish gives us some tips to keep things...
August 03, 2023
How to talk about your product or service so people take notice.
When we create marketing and advertising material, it's easy to talk about the features of our product or service. The reality is that no-one...
July 24, 2023
Building a Brewery
Building a business, and a brand, is hard work. it's even harder when you're delving into an unfamiliar industry. In this episode of the...
July 04, 2023
How to tell if your marketing worked last year.
It's easy to set and forget your marketing, and then just hope it's working. While you really should consistently review the effectiveness of your...
June 28, 2023
Could this double your advertising ROI?
Seriously, the number of people who don't nurture their leads blows my mind. They're literally throwing money away. In this episode we discuss lead...